Skip to content
Home/ Frugal Innovation and the New Product Development Process: Insights from Indonesia
Frugal Innovation and the New Product Development Process: Insights from Indonesia

Frugal Innovation and the New Product Development Process: Insights from Indonesia

by Cadeddu, Stephanie B M
No customer reviews yet ISBN 9780367029319

This book looks at frugal innovation from a New Product Development (NPD) approach for the bottom-of-pyramid (BOP) markets in developing economies. It explores how frugal innovators manage the process of developing new products, and is a useful reference in understanding the key management practices in the development of such innovations.

About the author

Product details

Pub dateJan 17, 2019
ISBN-100367029316
ISBN-139780367029319
LanguageEnglish
Last updated 2026-03-19 16:21
$243.54
In stock — ships in 24 hours with free tracking
Delivery by Monday, September 7, 2026
Qty
Sign in to Add to Saved list
Free delivery on orders over $35.
15-day returns. Any reason.
Secure checkout. We never store card details.

Readers who bought this also bought

More from Development - Business Development
See all
Blockbusters: The Five Keys to Developing Great New Products
Lynn, Gary S
$12.12
Turning the Flywheel: A Monograph to Accompany Good to Great
<p><strong>A companion guidebook to the number-one bestselling <em>Good to Great</em>, focused on implementation of the flywheel concept, one of Jim Collins' most memorable ideas that has been used across industries and the social sectors, and with startups.</strong></p><p>The key to business success is not a single innovation or one plan. It is the act of turning the flywheel, slowly gaining momentum and eventually reaching a breakthrough. Building upon the flywheel concept introduced in his groundbreaking classic <em>Good to Great</em>, Jim Collins teaches readers how to create their own flywheel, how to accelerate the flywheel's momentum, and how to stay on the flywheel in shifting markets and during times of turbulence.</p><p>Combining research from his Good to Great labs and case studies from organizations like Amazon, Vanguard, and the Cleveland Clinic which have turned their flywheels with outstanding results, Collins demonstrates that successful organizations can disrupt the world around them--and reach unprecedented success--by employing the flywheel concept.</p><p>Supplemental enhancement PDF accompanies the audiobook.</p>
$14.16
Deep Purpose: The Heart and Soul of High-Performance Companies
Gulati, Ranjay
$22.83
Family-First Entrepreneur: How to Achieve Financial Freedom Without Sacrificing What Matters Most
Chou, Steve
$22.48
Category Creation Formula: Discover, Design, and Win New Market Categories
Maney, Kevin
$22.48
Red Thread Thinking: Weaving Together Connections for Brilliant Ideas and Profitable Innovation
Kaye, Debra
$22.48