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Cases in E-Commerce

Cases in E-Commerce

by Rayport, Jeffrey F
No customer reviews yet ISBN 9780072500950

37 Harvard-style cases featuring top companies competing in the New Economy. Cases are organized to facilitate discussion of the decision-making process for formulating New Economy enterprise strategy. The presentation mirrors the organization of the eCommerce textbook written by the authors.

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Pub dateMay 11, 2001
ISBN-100072500956
ISBN-139780072500950
LanguageEnglish
Last updated 2026-09-07 05:57
$114.68 $116.50 1% off
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