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Relationship Marketing: Successful Strategies for the Age of the Customer

Relationship Marketing: Successful Strategies for the Age of the Customer

by McKenna, Regis
No customer reviews yet ISBN 9780201622409 Basic Books

From the author of the bestselling The Regis Touch, a simple process for building the crucial relationships that help a company dominate--and own--the market in the Age of the Customer.

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Product details

BrandBasic Books
Pub dateMay 21, 1993
ISBN-100201622408
ISBN-139780201622409
Paperback256.0 pages
LanguageEnglish
Dimensions9.21 × 6.14 × 0.55 in
Weight1 lb
Last updated 2026-03-10 23:36
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