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Places: Identity, Image and Reputation (2010)

Places: Identity, Image and Reputation (2010)

by Anholt, Simon
No customer reviews yet ISBN 9780230239777 Palgrave Macmillan

Place branding is happening. A new field of practice and study is in existence and whatever we choose to call it there can no longer be any doubt that it is with us. This collection of intuitive and well-reserached articles examines how places and regions see themselves, and how they reflect this in their branding.

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Product details

BrandPalgrave Macmillan
Pub dateNov 18, 2009
ISBN-100230239773
ISBN-139780230239777
LanguageEnglish
Dimensions10 × 1 × 6 in
Weight1 lb
Last updated 2026-04-18 14:54
$83.45
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