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Managing Corporate Communication: A Cross-Cultural Approach (2012)

Managing Corporate Communication: A Cross-Cultural Approach (2012)

by Gambetti, Rossella
No customer reviews yet ISBN 9780230348028

Corporate communication is an increasingly powerful strategic tool for connecting with a company's stakeholders. This book features contributions from leading international academics, combining a strong theoretical grounding and the latest research with a practical, managerial focus. Ideal for students and practitioners of corporate communications.

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Pub dateNov 16, 2012
ISBN-100230348025
ISBN-139780230348028
LanguageEnglish
Last updated 2026-03-19 19:07
$109.97
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