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Strategic Marketing of Higher Education in Africa

Strategic Marketing of Higher Education in Africa

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Strategic Marketing of Higher Education in Africa explores higher education marketing themes along the lines of understanding higher education markets, university branding and international marketing strategies, digital marketing and student choice-making.

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Pub dateJan 23, 2020
ISBN-100367336359
ISBN-139780367336356
LanguageEnglish
Last updated 2026-09-07 14:05
$208.20
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