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Stadia Naming Rights in Sport
Stadia Naming Rights in Sport
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ISBN 9780367630089
- Published
- May 2022
- Language
- English
$93.85
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Brand New
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About this book
This book is an accessible, practical and systematic guide to stadium naming rights sponsorship within sport, designed to help practitioners and students gain a better understanding of how naming rights work and the benefits that sport and corporate organisations may get from this kind of arrangement.
Specifications
PublishedMay 23, 2022
ISBN-100367630087
ISBN-139780367630089
LanguageEnglish
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