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Reader in Marketing Communications
Reader in Marketing Communications
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ISBN 9780415356497
Routledge
Combining seminal papers on marketing communications with incisive commentary and overviews from the editors, case studies and student question and answer sections, this text provides a uniquely global perspective on this topical subject.
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Product details
BrandRoutledge
Pub dateDec 8, 2005
ISBN-100415356490
ISBN-139780415356497
LanguageEnglish
Dimensions9.69 × 0.67 × 6.85 in
Weight1 lb
Last updated 2026-09-13 14:59
$86.57
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