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Sustainable Marketing of Cultural and Heritage Tourism

Sustainable Marketing of Cultural and Heritage Tourism

by Chhabra, Deepak
No customer reviews yet ISBN 9780415777049

The book first explains the dynamics of cultural heritage with its authenticity underpinnings, marketing, and tourism, and proposes a strategic praxis drawn from core sustainable principles.

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Pub dateJun 14, 2010
ISBN-100415777046
ISBN-139780415777049
LanguageEnglish
Last updated 2026-04-19 20:46
$243.54
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