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Behind the Cloud: The Untold Story of How Salesforce.com Went from Idea to Billion-Dollar Company-An
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Behind the Cloud: The Untold Story of How Salesforce.com Went from Idea to Billion-Dollar Company-An

No customer reviews yet ISBN 9780470521168 Wiley-Blackwell
Published
Oct 2009
Language
English
Size
9.2 × 1.2 × 6.1 in
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About this book

How did salesforce.com grow from a start up in a rented apartment into the world's fastest growing software company in less than a decade? For the first time, Marc Benioff, the visionary founder, chairman and CEO of salesforce.com, tells how he and his team created and used new business, technology, and philanthropic models tailored to this time of extraordinary change. Showing how salesforce.com not only survived the dotcom implosion of 2001, but went on to define itself as the leader of the cloud computing revolution and spark a $46-billion dollar industry, Benioff's story will help business leaders and entrepreneurs stand out, innovate better, and grow faster in any economic climate.

In Behind the Cloud, Benioff shares the strategies that have inspired employees, turned customers into evangelists, leveraged an ecosystem of partners, and allowed innovation to flourish.

Specifications

PublisherWiley-Blackwell
PublishedOct 1, 2009
ISBN-100470521163
ISBN-139780470521168
Hardcover304.0 pages
LanguageEnglish
Dimensions9.2 × 1.2 × 6.1 in
Weight2 lb

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