Disappearance of the Social in American Social Psychology

In his critical history of American social psychology, John Greenwood reviews the original conception of the social dimensions of cognition, emotion and behavior, and of the discipline of social psychology itself, as embraced by early twentieth century American social psychologists. He documents how the once broadly defined conception of social psychological phenomena came to be progressively neglected as the century developed, till hardly any trace of the original conception of the "social" remains in contemporary American psychology.