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Internationalisation of Retailing
Internationalisation of Retailing
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ISBN 9780714641744
The large retail enterprise which does not think on an international basis faces marginalization by competitors building international operations. Here, management researchers in the areas of international retailing offer an insight into the mechanisms of the internationalization of retailing.
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Pub dateMar 31, 1996
ISBN-10071464174X
ISBN-139780714641744
LanguageEnglish
Last updated 2026-09-14 13:03
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