FreeMarker template error: The following has evaluated to null or missing: ==> [in template "component://snj2/template/catalog/ProductDetail.ftl" at line 389, column 19] ---- Tip: It's the step after the last dot that caused this error, not those before it. ---- Tip: If the failing expression is known to be legally refer to something that's sometimes null or missing, either specify a default value like myOptionalVar!myDefault, or use <#if myOptionalVar??>when-present<#else>when-missing</#if>. (These only cover the last step of the expression; to cover the whole expression, use parenthesis: (myOptionalVar.foo)!myDefault, (myOptionalVar.foo)?? ---- ---- FTL stack trace ("~" means nesting-related): - Failed at: #if (product.originalImageUrl?string?... [in template "component://snj2/template/catalog/ProductDetail.ftl" at line 389, column 13] ---- Java stack trace (for programmers): ---- freemarker.core.InvalidReferenceException: [... Exception message was already printed; see it above ...] at freemarker.core.InvalidReferenceException.getInstance(InvalidReferenceException.java:134) at freemarker.core.UnexpectedTypeException.newDesciptionBuilder(UnexpectedTypeException.java:80) at freemarker.core.UnexpectedTypeException.<init>(UnexpectedTypeException.java:43) at freemarker.core.BuiltInsForMultipleTypes$stringBI._eval(BuiltInsForMultipleTypes.java:709) at freemarker.core.Expression.eval(Expression.java:81) at freemarker.core.ExistenceBuiltins$ExistenceBuiltIn.evalMaybeNonexistentTarget(ExistenceBuiltins.java:52) at freemarker.core.ExistenceBuiltins$has_contentBI._eval(ExistenceBuiltins.java:112) at freemarker.core.ExistenceBuiltins$has_contentBI.evalToBoolean(ExistenceBuiltins.java:119) at freemarker.core.AndExpression.evalToBoolean(AndExpression.java:36) at freemarker.core.ParentheticalExpression.evalToBoolean(ParentheticalExpression.java:35) at freemarker.core.IfBlock.accept(IfBlock.java:49) at freemarker.core.Environment.visit(Environment.java:326) at freemarker.core.Environment.visit(Environment.java:332) at freemarker.core.Environment.visit(Environment.java:332) at freemarker.core.Environment.process(Environment.java:305) at org.apache.ofbiz.base.util.template.FreeMarkerWorker.renderTemplate(FreeMarkerWorker.java:263) at org.apache.ofbiz.widget.model.HtmlWidget.renderHtmlTemplate(HtmlWidget.java:167) at org.apache.ofbiz.widget.model.HtmlWidget$HtmlTemplate.renderWidgetString(HtmlWidget.java:216) at org.apache.ofbiz.widget.model.HtmlWidget.renderWidgetString(HtmlWidget.java:140) at org.apache.ofbiz.widget.model.ModelScreenWidget$PlatformSpecific.renderWidgetString(ModelScreenWidget.java:1321) at org.apache.ofbiz.widget.model.ModelScreenWidget.renderSubWidgetsString(ModelScreenWidget.java:98) at org.apache.ofbiz.widget.model.ModelScreenWidget$Section.renderWidgetString(ModelScreenWidget.java:280) at org.apache.ofbiz.widget.model.ModelScreen.renderScreenString(ModelScreen.java:164) at org.apache.ofbiz.widget.model.ScreenFactory.renderReferencedScreen(ScreenFactory.java:214) at org.apache.ofbiz.widget.model.ModelScreenWidget$IncludeScreen.renderWidgetString(ModelScreenWidget.java:780) at org.apache.ofbiz.widget.model.ModelScreenWidget.renderSubWidgetsString(ModelScreenWidget.java:98) at org.apache.ofbiz.widget.model.ModelScreenWidget$Section.renderWidgetString(ModelScreenWidget.java:280) at org.apache.ofbiz.widget.model.ModelScreenWidget.renderSubWidgetsString(ModelScreenWidget.java:98) at org.apache.ofbiz.widget.model.ModelScreenWidget$DecoratorSection.renderWidgetString(ModelScreenWidget.java:906) at org.apache.ofbiz.widget.model.ModelScreenWidget$SectionsRenderer.render(ModelScreenWidget.java:127) at org.apache.ofbiz.widget.model.ModelScreenWidget$DecoratorSectionInclude.renderWidgetString(ModelScreenWidget.java:943) at org.apache.ofbiz.widget.model.ModelScreenWidget.renderSubWidgetsString(ModelScreenWidget.java:98) at org.apache.ofbiz.widget.model.ModelScreenWidget$Section.renderWidgetString(ModelScreenWidget.java:280) at org.apache.ofbiz.widget.model.ModelScreenWidget.renderSubWidgetsString(ModelScreenWidget.java:98) at org.apache.ofbiz.widget.model.ModelScreenWidget$Section.renderWidgetString(ModelScreenWidget.java:280) at org.apache.ofbiz.widget.model.ModelScreen.renderScreenString(ModelScreen.java:164) at org.apache.ofbiz.widget.model.ScreenFactory.renderReferencedScreen(ScreenFactory.java:214) at org.apache.ofbiz.widget.model.ModelScreenWidget$DecoratorScreen.renderWidgetString(ModelScreenWidget.java:860) at org.apache.ofbiz.widget.model.ModelScreenWidget.renderSubWidgetsString(ModelScreenWidget.java:98) at org.apache.ofbiz.widget.model.ModelScreenWidget$Section.renderWidgetString(ModelScreenWidget.java:280) at org.apache.ofbiz.widget.model.ModelScreen.renderScreenString(ModelScreen.java:164) at org.apache.ofbiz.widget.renderer.ScreenRenderer.render(ScreenRenderer.java:136) at org.apache.ofbiz.widget.renderer.ScreenRenderer.render(ScreenRenderer.java:98) at org.apache.ofbiz.widget.renderer.macro.MacroScreenViewHandler.render(MacroScreenViewHandler.java:157) at org.apache.ofbiz.webapp.control.RequestHandler.renderView(RequestHandler.java:1001) at org.apache.ofbiz.webapp.control.RequestHandler.doRequest(RequestHandler.java:653) at org.apache.ofbiz.webapp.control.ControlServlet.doGet(ControlServlet.java:213) at javax.servlet.http.HttpServlet.service(HttpServlet.java:687) at javax.servlet.http.HttpServlet.service(HttpServlet.java:790) at org.apache.catalina.core.ApplicationFilterChain.internalDoFilter(ApplicationFilterChain.java:292) at org.apache.catalina.core.ApplicationFilterChain.doFilter(ApplicationFilterChain.java:207) at org.apache.tomcat.websocket.server.WsFilter.doFilter(WsFilter.java:52) at org.apache.catalina.core.ApplicationFilterChain.internalDoFilter(ApplicationFilterChain.java:240) at org.apache.catalina.core.ApplicationFilterChain.doFilter(ApplicationFilterChain.java:207) at org.apache.catalina.core.ApplicationDispatcher.invoke(ApplicationDispatcher.java:720) at org.apache.catalina.core.ApplicationDispatcher.processRequest(ApplicationDispatcher.java:466) at org.apache.catalina.core.ApplicationDispatcher.doForward(ApplicationDispatcher.java:391) at org.apache.catalina.core.ApplicationDispatcher.forward(ApplicationDispatcher.java:318) at org.apache.ofbiz.product.category.CatalogUrlServlet.doGet(CatalogUrlServlet.java:153) at javax.servlet.http.HttpServlet.service(HttpServlet.java:687) at javax.servlet.http.HttpServlet.service(HttpServlet.java:790) at org.apache.catalina.core.ApplicationFilterChain.internalDoFilter(ApplicationFilterChain.java:292) at org.apache.catalina.core.ApplicationFilterChain.doFilter(ApplicationFilterChain.java:207) at org.apache.tomcat.websocket.server.WsFilter.doFilter(WsFilter.java:52) at org.apache.catalina.core.ApplicationFilterChain.internalDoFilter(ApplicationFilterChain.java:240) at org.apache.catalina.core.ApplicationFilterChain.doFilter(ApplicationFilterChain.java:207) at org.apache.ofbiz.webapp.control.ContextFilter.doFilter(ContextFilter.java:324) at org.apache.catalina.core.ApplicationFilterChain.internalDoFilter(ApplicationFilterChain.java:240) at org.apache.catalina.core.ApplicationFilterChain.doFilter(ApplicationFilterChain.java:207) at org.apache.ofbiz.content.content.ContentUrlFilter.doFilter(ContentUrlFilter.java:99) at org.apache.catalina.core.ApplicationFilterChain.internalDoFilter(ApplicationFilterChain.java:240) at org.apache.catalina.core.ApplicationFilterChain.doFilter(ApplicationFilterChain.java:207) at org.apache.ofbiz.product.category.CatalogUrlFilter.doFilter(CatalogUrlFilter.java:338) at org.apache.catalina.core.ApplicationFilterChain.internalDoFilter(ApplicationFilterChain.java:240) at org.apache.catalina.core.ApplicationFilterChain.doFilter(ApplicationFilterChain.java:207) at org.apache.catalina.core.StandardWrapperValve.invoke(StandardWrapperValve.java:212) at org.apache.catalina.core.StandardContextValve.invoke(StandardContextValve.java:106) at org.apache.catalina.authenticator.AuthenticatorBase.invoke(AuthenticatorBase.java:502) at org.apache.catalina.core.StandardHostValve.invoke(StandardHostValve.java:141) at org.apache.catalina.valves.ErrorReportValve.invoke(ErrorReportValve.java:79) at org.apache.catalina.core.StandardEngineValve.invoke(StandardEngineValve.java:88) at org.apache.catalina.valves.AbstractAccessLogValve.invoke(AbstractAccessLogValve.java:616) at org.apache.catalina.connector.CoyoteAdapter.service(CoyoteAdapter.java:528) at org.apache.coyote.ajp.AbstractAjpProcessor.process(AbstractAjpProcessor.java:873) at org.apache.coyote.AbstractProtocol$AbstractConnectionHandler.process(AbstractProtocol.java:670) at org.apache.tomcat.util.net.NioEndpoint$SocketProcessor.doRun(NioEndpoint.java:1520) at org.apache.tomcat.util.net.NioEndpoint$SocketProcessor.run(NioEndpoint.java:1476) at java.util.concurrent.ThreadPoolExecutor.runWorker(ThreadPoolExecutor.java:1149) at java.util.concurrent.ThreadPoolExecutor$Worker.run(ThreadPoolExecutor.java:624) at org.apache.tomcat.util.threads.TaskThread$WrappingRunnable.run(TaskThread.java:61) at java.lang.Thread.run(Thread.java:748)
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The branded mind

by Erik du Plessis

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Description

The Branded Mind is about how people think, and in particular how people think about brands. Brand choice decisions ultimately take place inside the consumer's head. Neuroscience, then, holds lessons for how consumers respond to brands and make purchasing decisions. Marketers and brand managers should take note.

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Product Details

  • Kogan Page Brand
  • 9780749461256 ISBN-13:
  • 074946125X ISBN-10:
  • 074946125X ISBN-10
  • 9780749461256 ISBN-13
  • New Condition
  • Hardback Media
  • 5 business days Generally Ships in
  • 6.14 in * 0.89 in * 9.53 in Dimensions:
  • 1 lb Weight: