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Practical Tourism Forecasting

Practical Tourism Forecasting

by Frechtling, Douglas C
No customer reviews yet ISBN 9780750608770

Presents those in the travel industry with a series of marketing and economic research techniques which require only simple mathematical concepts. The text describes how to use particular methods, how to evaluate the results and how to assess research proposals.

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Pub dateDec 17, 1996
ISBN-100750608773
ISBN-139780750608770
LanguageEnglish
Last updated 2026-08-03 00:31
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