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Attitudes And Persuasion: Classic And Contemporary Approaches (Revised)

by Attitudes And Persuasion: Classic And Contemporary Approaches (Revised)

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Description

This book provides a needed survey of a truly remarkable number of different theoretical approaches to the related phenomena of attitude and belief change. It focuses on variable perspective theory which is far more deserving of attention than the present level of research activity.

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Product Details

  • Jan 26, 1996 Pub Date:
  • 9780813330051 ISBN-13:
  • 081333005X ISBN-10:
  • English Language