Skip to content
Home/ Measuring the Effectiveness of Image and Linkage Advertising: The Nitty-Gritty of Maxi-Marketing
Measuring the Effectiveness of Image and Linkage Advertising: The Nitty-Gritty of Maxi-Marketing

Measuring the Effectiveness of Image and Linkage Advertising: The Nitty-Gritty of Maxi-Marketing

by Woodside, Arch G
No customer reviews yet ISBN 9780899309842

About the author

Product details

Pub dateAug 20, 1996
ISBN-100899309844
ISBN-139780899309842
LanguageEnglish
Last updated 2026-08-30 05:56
$104.25
In stock — ships in 24 hours with free tracking
Delivery by Monday, September 14, 2026
Qty
Sign in to Add to Saved list
Free delivery on orders over $35.
15-day returns. Any reason.
Secure checkout. We never store card details.

Readers who bought this also bought

More from Marketing - Research
See all
Consumed: How We Buy Class in Modern Britain (UK)
Wallop, Harry
$15.08
Focused Interview: A Manual of Problems and Procedures
Merton, Robert K
$17.81
Nation of Rebels: Why Counterculture Became Consumer Culture
Heath, Joseph
$12.12
Focus
Ries, Al
$12.77
Launch It!: How to Turn Good Ideas Into Great Products That Sell
Miller-Davidson, Molly
$11.39
Hidden in Plain Sight: How to Create Extraordinary Products for Tomorrow's Customers
Chipchase, Jan
$20.40