Graphic Design Speak: Tips, Advice and Jargon Defined for Non-Graphic Designers

Graphic Design Speak explains, in everyday terms, common areas of graphic design technology and terminology that can cause confusion to non-graphic designers (or anyone who wears multiple hats in their business).

Colours, fonts, paper sizes, file types, image sourcing and resolution are all covered in this handy guide, helping to fill the gaps in your knowledge of graphic design, and provide a grasp of some of the key technical aspects of creating successful design outcomes.

Fully revised and updated--including a brand new section about making the most of the investment when working with a professional graphic designer--Graphic Design Speak is a must whether you're a DIY designer, working with a professional, or a combination of both.