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Predictive Technology in Social Media
Predictive Technology in Social Media
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ISBN 9781032103457
CRC Press
- Published
- Oct 2024
- Language
- English
- Size
- 9.21 × 0.44 × 6.14 in
$73.06
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About this book
Can the likes we give on Instagram and Facebook predict a purchase or foresee who will win the election? Yes, they can! Large digital platforms can target ads to hyper-segmented to influence audiences. It is the moment to think deeply about these technologies. As citizens, we must reflect on our digital future.
Specifications
PublisherCRC Press
PublishedOct 7, 2024
ISBN-101032103450
ISBN-139781032103457
LanguageEnglish
Dimensions9.21 × 0.44 × 6.14 in
Weight1 lb
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