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Winning the Global TV News Game

Winning the Global TV News Game

No customer reviews yet ISBN 9781032607757

Winning the Global TV News Game (1995) examines the worldwide TV news revolution of the 1990s, dealing with live TV news as an industry-consumer relationship. It's a marketing approach - focusing on regional markets across the globe, looking at industry players and the hardware they had put in place.

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Pub dateDec 22, 2023
ISBN-101032607750
ISBN-139781032607757
LanguageEnglish
Last updated 2026-08-30 02:35
$197.80
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