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Daytime Television Programming

Daytime Television Programming

No customer reviews yet ISBN 9781032621883

Daytime Television Programming (1991) provides a practical understanding of daytime television formats, viewer demographics, and programming strategy. It compares daytime genres to their evening counterparts, discusses the effects of demographics, analyses investment yields, and highlights audience expectations.

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Pub dateDec 22, 2023
ISBN-101032621885
ISBN-139781032621883
LanguageEnglish
Last updated 2026-08-30 02:35
$146.86
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