Fashion Advertising and Public Relations: A Historical and Sociological Perspective

Agins, Teri

Gross, Michael

Bullock, Maggie

Bullock, Maggie

The measurement of colour is important in many commercial operations and professions, such as bleaching and colouration of textiles, applications of paints, dentistry and colouration of food products. This book will discuss colour measurement theories, the latest technological and scientific developments of measuring colour and the applications of colour measurement. <p/>Part one reviews the underlying theories, principles and methods of how to measure colour. It includes topics such as expressing colours numerically, camera based colour measurement, colour shade sorting and determining and improving the accuracy of colour measurement. Part two presents a selection of industrial applications illustrating the use of colour measurement in textiles, paint, teeth, hair and food. <p/>With its international range of contributors, Colour measurement: Principles, advances and industrial applications is beneficial to a variety of readers such as colour technologists, colour quality inspectors, product developers, dentists, cosmetologists and anyone who uses colour in their work. It will also be a valuable reference for academics and students studying design, fashion or colour related subjects.

Knitted textiles and apparel represent approximately one third of the global textile market. This book provides an updated reference to Knitting technology, with specific focus on the developments in knitted fabric production and textile applications.The first set of chapters begin with a brief review of the fundamental principles of knitting, including the types and suitability of yarns for knitting as well as the properties achieved through knitted fabrics. The second part of the book examines the major advances in knitting, such as intelligent yarn delivery systems in weft knitting, knitted fabric composites and advances in circular knitting. The concluding section of the book presents a selection of case studies where advanced knitted products are used. Topics range from knitted structures for moisture management to weft knitted structures for sound absorption.With its distinguished editor and array of international contributors, Advances in knitting technology is an important text for designers, engineers and technicians involved in the manufacture and use of knitted textiles and garments. It will also be relevant for academics and students.