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Corpus Approaches to Critical Metaphor Analysis (2004)

Corpus Approaches to Critical Metaphor Analysis (2004)

by Charteris-Black, Jonathan
No customer reviews yet ISBN 9781349516308

In a stimulating and novel approach, this book explains why metaphors are persuasive, suggesting that they are ideologically effective because they are cognitively plausible and evoke an emotional response. 'Critical Metaphor Analysis' is then developed in a series of corpus-based studies in which analysis of collocations provides insight into the cognitive motivation and expressive connotation of metaphor. By unifying traditional and cognitive semantic with pragmatic approaches, the reader becomes aware of the importance of metaphor in persuasive language.

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Pub dateJan 1, 2004
ISBN-101349516309
ISBN-139781349516308
LanguageEnglish
Last updated 2026-10-03 03:04
$114.64
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