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Home/ Welcome to Firehouse!: Building a Billion Dollar Brand in America's Most Competitive Industry
Welcome to Firehouse!: Building a Billion Dollar Brand in America's Most Competitive Industry

Welcome to Firehouse!: Building a Billion Dollar Brand in America's Most Competitive Industry

No customer reviews yet ISBN 9781476698670

After a 27-year journey that began in 1994, Firehouse Subs reached $1 billion in annual system sales for the first time. This culminated in the sale of the company to Restaurant Brands International in 2021, marking the end of the brand originally started by brothers Chris and Robin Sorensen.

In this book, author Don M. Fox (who was CEO of Firehouse Subs for more than 14 years) traces the brand's development from its founding through its major achievements. It includes insights from other key members inside the organization, detailing strategies, decisions, and internal operations that shaped the company's growth. It also addresses how Firehouse Subs navigated challenges such as the Great Recession and the Covid-19 pandemic.

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Pub dateFeb 11, 2026
ISBN-101476698678
ISBN-139781476698670
LanguageEnglish
Last updated 2026-05-11 03:53
$34.90
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Delivery by Monday, September 14, 2026
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