How To Become A Superhero: Build A Better Business And Help Save The World

We are in the midst of a brutal planetary civil war that threatens our very future. The world needs superheroes. The world needs you... There is an ugly truth we are all trying to hide from. The truth that with the creation or consumption of just about every product or service, we are slowly killing ourselves, our fellow human beings, and many of the other species that share this planet with us. But there is hope. A growing wave of entrepreneurs and business owners are taking responsibility, and working to build better businesses that help address the many challenges we face. These individuals are helping save the world, they are Real-Life Superheros. This book is an invitation to join them, and a guide to show you how. In it you will discover... * The real cost of doing business, and the largely unspoken environmental debt we have collectively accumulated * The hero's journey, and how to understand it in a way that supports your change from ordinary business owner to superhero * The various demons you must overcome in order to succeed, (and how many of them are holding you back, even though you don't realize they are there) * How to define your life's purpose, give meaning to what you do, and find greater strength in the face of adversity * How to build a business that you care about, and that others care about, no matter what industry you are in * The battlegrounds that must be conquered by businesses in order to avert planetary destruction Simple solutions to reducing cost in your business, while also reducing your negative environmental footprint * How to find greater happiness in yourself, your work, and your community * How to use the changes suggested to increase sales and make your business environmentally, socially and financially sustainable * Much, much more...