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Blind Trust: The Hidden Bias That Makes Smart, Careful People Miss What's Right in Front of Them

Blind Trust: The Hidden Bias That Makes Smart, Careful People Miss What's Right in Front of Them

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In Blind Trust, author Simon Blackwood explores the cognitive mechanism that allows intelligent,

well-intentioned professionals to look directly at evidence and still get it wrong. Rather than offer generic

advice about avoiding bias, this book traces confirmation bias-the tendency to read ambiguous information

as proof of what you already believe-through nine meticulously researched case studies spanning fraud,

forensics, hiring, medicine, and personal judgment.

Drawing on behavioral psychology and documented real-world failures, Blackwood reveals how the same

pattern surfaces whether someone is analyzing a financial scheme, matching a fingerprint, or reading a

colleague's motives. The mind that already holds a belief does not process new evidence neutrally; it bends that

evidence, often unconsciously, toward whatever confirms the belief already in place.

Readers will discover:

- How the Madoff fraud survived for decades despite facts sitting on regulators' desks

- Why FBI examiners confidently matched the wrong fingerprint in the Madrid bombing investigation

- The way a hiring manager's first impression distorts every answer that follows

- Leon Festinger's theory of cognitive dissonance and why contradicting evidence gets avoided or

reinterpreted

- A practical four-question protocol for reading evidence with fresh eyes

Blind Trust provides a structured countermeasure against self-deception in real time. By learning to recognize

the specific shape confirmation bias takes in each domain, and by applying the protocol Blackwood builds

across eight chapters, readers gain a rare skill: the ability to see what the evidence actually shows, not just what

prior belief has already prepared them to see.

About the author

Product details

Pub dateAug 7, 2026
ISBN-101804281875
ISBN-139781804281871
LanguageEnglish
Last updated 2026-09-07 20:07
$14.16 $19.99 29% off
You save $5.83 · list price $19.99
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