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Modern Day Vikings A Pracical Guide to Interacting with the Swedes Interact Series
by [Robinowitz, Christina Johansson, Carr, Lisa Werner]
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Description
"This is the bible for anyone being transferred to Sweden!" - Magnus Moliteus, Executive Director, Invest in Sweden Agency
Modern-Day Vikings provides a window into what one world traveler called the most American of European countries: Sweden. Yet, surface similarities between the two nations conceal essential differences. Christina Robinowitz and Lisa Werner Carr provide insights and strategies for successful interactions with Swedes, whether business or social.
Modern-Day Vikings provides a window into what one world traveler called the most American of European countries: Sweden. Yet, surface similarities between the two nations conceal essential differences. Christina Robinowitz and Lisa Werner Carr provide insights and strategies for successful interactions with Swedes, whether business or social.
True to its title, Modern-Day Vikings traces some of Sweden's most ingrained cultural traits back to its Viking heritage: self-sufficiency, fairness, egalitarianism and democracy. The authors also examine Sweden's famous "cradle-to-grave" social model and explore the values underlying modern Swedish culture, such as lagom (moderation), the law of Jante (personal modesty), communication styles and business practices.
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Product Details
- John Murray Business Acad Brand
- Nov 1, 2001 Pub Date:
- 9781877864889 ISBN-13:
- 1877864889 ISBN-10:
- 228.0 pages Perfect Paperback
- English Language
- 9 in * 0.5 in * 6 in Dimensions:
- 1 lb Weight:
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