ABC of Business Coaching

Unlock the Hidden Potential of Your Teams and Drive Lasting Corporate Transformation.

In a business landscape defined by relentless change, unpredictable market shifts, and evolving employee expectations, generic management formulas no longer cut it. Organizations don't just need managers; they need a strategic framework that humanizes the workplace while accelerating performance.
ABC of Business Coaching: A Strategic Intervention Framework is your definitive roadmap to navigating organizational complexity and unlocking sustainable growth. Written by seasoned experts Bertin Tchinda and Charlie Martial Ngounou, this book moves far beyond basic individual performance tools. It redefines business coaching as a powerful, systemic lever capable of transforming entire organizational structures from the ground up.
Drawing on deep real-world consulting experience, academic insight, and the world's most respected psychological frameworks, including Systemic Coaching, Transformational Coaching, Neuro-Linguistic Programming (NLP), and Transactional Analysis, the authors provide an incredibly practical, cross-cultural blueprint for modern leaders.

Inside this comprehensive guide, you will discover how to:

• Master On-Site Interventions: Learn how to immerse yourself in a workplace, read subtle interpersonal dynamics, and perform accurate organizational diagnoses.
• Break Toxic Patterns: Use Transactional Analysis to identify and defuse unproductive "psychological games" and communication breakdowns within your teams.
• Anchor Peak Performance: Apply cutting-edge NLP techniques to help employees shift mindsets, overcome limiting beliefs, and cultivate emotional resilience.
• Drive Ethical Change: Establish rock-solid coaching boundaries rooted in trust, confidentiality, and mutual respect.

Whether you are an executive looking to breathe new life into your corporate culture, a consultant designing high-impact intervention plans, or an aspiring coach aiming to operate with maximum ethical integrity, this book is your trusted companion.
Stop reacting to organizational friction. Step into the role of a true catalyst for progress and build an organization that is both highly effective and profoundly humane.