What makes ordinary people join a cult?
From destructive sects to charismatic leaders, Sects for Beginners explores the psychology of manipulation, coercive persuasion, group dynamics and social control. Written in a clear and accessible style, this introductory guide examines how cults recruit followers, maintain loyalty and influence behavior.
Perfect for students, true crime enthusiasts, psychology lovers and anyone interested in understanding how influence can become control.
Whether religious, political or ideological, cults rarely begin with chains. They begin with promises.
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